What We Do
Community Engagement
Our Community Engagement services are tailored to enhance every aspect of your project’s visibility and community interaction, fostering strong bonds between new developments and the communities they serve. Through a combination of innovative strategies and proactive communication, we strive to cultivate a more vibrant, resilient, and inclusive environment in all the areas we work. This service encompasses various initiatives aimed at integrating and uplifting the community’s voice in shaping the neighbourhoods of tomorrow.
- Establishing engagement hubs tailored to new developments
- Conducting public engagement initiatives on behalf of our partners
- Organizing and hosting community events in municipalities we serve
- Cultivating meaningful relationships in the communities we engage by fostering transparent and positive communication, demystifying complex topics, and encouraging widespread involvement
Brand Strategy
Established Co. will produce name, tagline and logo options that help create a brand identity for purchasers. Tell us what you’re going for. Luxury? Contemporary? Traditional? No matter your idea, we’ll create memorable and easily recognizable branding to move your project further and familiarize your potential buyers using our refined brand strategy process:
- Research: We conduct research to understand the target audience, competitors, market trends, and the client’s business goals
- Define the Brand: We define the brand’s mission, vision, values, personality, and positioning
- Develop a Digital Platform: We create a digital brand persona and execute an integrated marketing campaign that communicates the brand’s unique value proposition, differentiators, and key messages.
- Design a Visual Identity: We design a visual identity that represents the brand, including the logo, colour palette, typography, and imagery.
- Create a Brand Architecture: We develop a brand architecture that defines the relationships between the brand and its products, services, and sub-brands.
- Launch and Manage the Brand: We create a launch plan for the brand and provide ongoing brand management services to ensure consistency and continued growth.
- Evaluate and Adjust: We continually evaluate and adjust the brand strategy based on performance data, market trends, and feedback from customers and stakeholders.
Design & Development
An accessible and user-friendly online presence is the key to a smooth and successful purchase process. Not only does our Design Team at Established Co. build your project a custom website, we produce all required marketing collateral from professional floor plans, elevations, site maps, interior suite colour schemes and more.
- Custom website build
- Renderings, floor plans, site maps
- Traditional & digital marketing collateral
- Sales centre design & branding
- Supply & install of signage
Advertising
Whether it’s Meta, Google, TikTok, or beyond, Established Co. excels at crafting highly targeted ad campaigns across all platforms where your audience is most active. We specialize in creating custom video and still image content that not only highlights the unique aspects of your brand and project but is also finely tuned to maximize your return on investment.
- Promotional videos
- Meta ad campaigns
- Analytics reporting
- Email marketing
- Customer relationship management
Sales
At Established Co., we go beyond crafting your brand identity and creating compelling visuals; we also deliver industry-leading sales expertise to effectively market and sell your project. Our skilled Sales Manager carefully selects sales representatives who directly engage with buyers, strategically launch projects through phased releases, diligently follow up on potential leads, and efficiently handle the generation and distribution of purchase and sales agreements.
- Sales representatives assigned to individual phases
- Client relations & lead generations
- Purchase & sales agreements